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 Great Demos
An effective demonstration
is worth a thousand words. These work even if you're shy or tongue-tied,
or have no experience selling:
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Electrostatic Carpet
Sweeper #101 - Carrying Fuller's sweeper calls attention to the fact that you are
a proud Fuller Brush Representative. There's several ways to demo
this great product:
Put the sweeper in the customer's hands. Ask them to sweep under a low
sofa or other low item of furniture. It virtually lays flat.
If they have an indoor pet, without comment, ask them to give it a try to see
what they pick up. Even if they just vacuumed, chances are the sweeper
will pick up pet hair that the vacuum left behind.
Carry a baggie with some crumbled soda crackers. Drop a few on the
carpet or bare floor and put the sweeper in the customer's hands.
Explain how dirt gets ground into a carpet, staining it and deteriorating the
fibers at their bases. No one is going to pull out that
awkward, noisy vacuum cleaner several times a day to pick up spills, tracked
in soil and dropped items. The Electrostatic Carpet Sweeper pulls in
even the finest dust, fibers and ashes, conserving the carpet and making one's
home or business a more attractive place.
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Carry a
room freshener.
With the customer's permission (they might have allergies) spray a little in
the direction of the air conditioner intake. Show them the different
fragrances and ask "If you were to pick one, which one would it be?"
That takes you halfway toward the sale.
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Eyeglass Cleaner # 56:
This is a great add-on item. Carry a pocket pack of facial tissues
(the non-greasy kind of course) or a
Lens Cleaner Cloth # 126. Pull out a fresh tissue
or the lens cloth and the
Eyeglass Cleaner, if the customer is wearing glasses. Ask them to clean
their glasses, then see how much clearer and brighter the world looks.
Explain that Fuller's product has anti-fog and dirt-repellent qualities,
keeping eyeglasses cleaner longer. The handy size can be carried in
pocket or purse, for those finger smudges, splatters and rainy days.
It's a good idea to sell in pairs or threes, for desk drawers, glove
compartments, etc.
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Appliance Cleaner & Wax
# 754: Carry a shammie or soft clean cloth. Spray a little
on any stainless steel, Formica, chrome, appliance or lacquered surface and
buff immediately. Explain that Fuller's special formula not only
cleans and waxes but also protects such surfaces.
Bess W. Metcalf
In
So. Florida: 305-638-8500
Elsewhere: 1-866-638-8505
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